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We help emerging brands achieve breakout growth.

$28.5B


Aggregate Sales Past Year

45%


Average ROAS Improvement

140M


Total Product SKUs in Assortment

50%


Higher AOV

Featured In

Acquire more profitability.

Higher LTV Customers at Lower Cost

Convert your email opt-ins to orders.

Capture New Revenue Quickly

Enrich your customer file.

It's 2023: You Should Have a Complete Profile on All of Your Customers

The PreciseTarget Difference.

People say there's no accounting for taste. At PreciseTarget, we disagree. A consumer’s taste is what drives their buying decision.  By applying deep data science, artificial intelligence, and machine learning to billions of retail transactions, PreciseTarget has developed the only dataset that profiles consumers' preferences and tastes. The result is that you acquire customers with lower bounce rates and a higher likelihood to make repeat purchases. Because when you offer people what they really want, you sell more stuff.

Proven Data Science Applied to Real Data.

We’re fascinated with the question of why people buy what they buy.  To develop an answer to that, PreciseTarget has built the only comprehensive retail data set powered by actual SKU-level transactions.  We’ve analyzed over 5 billion actual retail purchases, and process 60 million retail SKUs per day to create buying profiles of virtually every US adult shopper.  Our profiles power audiences to inform your programmatic advertising, and data sets to enrich your CRM.

Core data set of

5B+

Retail Transactions

Detailed profiles of

99% 

US Adults

Drawn from feeds of

100M

SKUs per day

Unprecedented

Precision

The First Retail Data Company Designed for CCPA

PreciseTarget never touches PII. Period.

We’re the no-PII company that only deals in CCPA-compliant pseudonymized data. We have a sophisticated matching system enabling us to enrich your CRM with customer data using only pseudonymized identities.  We’re the company that the privacy lawyers love.